Need help developing a community engagement strategy, developing a program, branding an initiative or planning and implementing a successful event? Polished31’s founder, Elizabeth Trotman has more than 15 years of experience working with small and large nonprofit organizations. Her experience and expertise includes:
Identifying opportunities for new partnerships, engagement and investment.
Increasing brand recognition and awareness through the development of marketing and communication plans and related materials for internal and external audiences.
Developing objectives, strategies, and outcome-based annual plans that include year-round engagement, outreach and mobilization efforts.
Working with researchers to prepare annual research reports and related communication and marketing plans including events, media coverage and community distribution.
Collaborating with fundraising committees and internal partners to develop annual fundraising plans, goals and timelines to expand donor base and secure corporate and individual support.
Developing strategy for yearly program investment in alignment with organizational goals.
Developing and maintaining relationships with media, university partners, individual donors, corporate partners and community volunteers.
Working with marketing firms to develop creative materials including advertising, collateral materials, print, electronic and social media communication.
Planning and implementing small private and large public events, including televised events, award ceremonies, research report launch events and much more.
Developing meaningful events that promote the organization’s mission and increase brand awareness, community visibility, donor engagement and support.
Providing speechwriting support for executives, donors and community leaders.
Managing volunteer committees, developing volunteer projects and working with community partners and government partners to deliver citywide volunteer events.